JOHA
Founded in 1963 in Denmark, JOHA is a renowned brand specializing in undergarments. They use the finest Merino wool known for its superior quality, offering products that are safe and comfortable for everyone from children to adults. It's a well-established brand in Scandinavia, known for being worn by everyone at least once.





Premium Functional Fabric
The fabric is made from 100% Merino wool, known as the highest quality wool. It provides excellent insulation and moisture absorption, keeping you warm in chilly weather and effectively wicking away sweat to keep you cool in warmer seasons, ensuring comfort year-round.

Moreover, it efficiently absorbs and releases sweat, maintaining a dry scalp, which reduces the risk of skin irritation common in dry seasons.



They select only the finest 18-19 micron Merino wool, ensuring a smooth texture without the typical itchiness of wool, making it suitable even for sensitive skin.

Merino wool also possesses immune functions that sterilize bacteria, providing antibacterial and deodorizing effects.



Despite its advanced functionality, JOHA garments are easy to care for and can be washed at home, making them ideal for daily wear.





The waist features a relaxed fit with a fully elasticized design. The flat seam construction prevents itching even after prolonged wear.

Enjoy the gentle fit and comfortable feel whether you're out and about or relaxing at home.