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Meet Bellerose, the Belgian brand that have got relaxed streetwear fashion down to a tee. Founded in 1989, the brand launched its children’s line in 2001. With its name coming from a suburb on the outskirts of New York, Bellerose makes clothes for kids that are authentic, well-designed, comfortable and carefree. From graphic T-shirts and floaty dresses to streetwear-inspired sweatshirts and jeans, the Brussels natives privilege craftsmanship, comfort, quality fabrics and a touch of humour in their designs. With family being one of the brand’s key influences, Bellerose also endeavours to make each of their pieces ethically and sustainably. For smart but comfy kids’ clothes, full of unexpected details, join the Bellerose family!