The Details:

Our Red Boosting Shampoo enhances red tones with every use, giving you bright, vibrant, head-turning colour.* Red tones are preserved so you see the vibrant red hair you love last longer. This red shampoo, formulated with Pomegranate Extract and Vitamin E, softens and smooths with every wash.
 
For all shades of natural or colour-treated hair.
*When using the Red Boosting system of shampoo & conditioner 

Use & Tips:

Gently massage into wet hair, lather, and rinse well. For an infusion of red with every wash, follow with Radiant Red® Red Boosting Conditioner. For optimal colour protection results, use every time you wash your hair.