This serum is made from a 100% natural, vegetable source of pro-Vitamin A and is converted into Vitamin A (Retinol) by enzymes of the skin.

It helps combat premature ageing by promoting the skin's natural build-up, regulating sebum production, and nourishing the dermis. It also works to soften and refine the surface of the skin, including the coarseness of pores.

Suitable for all skin types, particularly dry, delicate and flaky skin, it has a strong synergy with Vitamin E, providing a powerful antioxidant duo that boosts the skin's defense and detoxification capabilities.

In the Medex-Research lab, the perfect balance between safety and maximum potency has been found, making it impossible to find a higher concentration than SERUM HIGHLY CONC. PRO-VIT. A.

Carotenoids, such as beta-carotene, convert into Vitamin A within human sebaceous and epidermal glands, releasing it directly into the skin where it is essential.

Vitamin A takes part in the metabolic process of many cell types, particularly those of the epidermis, as it directs the skin's cornification and pigmentation procedure, as well as the Extracellular Matrix' state. Keeping skin firm and elastic is thanks to collagen and elastin, proteins produced in the connective tissue of the skin.

Daucus Carota extract is a source of pro-Vitamin A, but it also provides protection against air pollution and harmful radicals, and its effects are augmented when combined with Vitamin E.