Design Description:

Modern electronic products are all minimalist.

We often reminisce about the heavily mechanical digital products of our childhood, truly classics. Thus, the "TECH" series was born, a kit series guided by the style of retro digital products.

The TKL was chosen as the first product in the series due to its classic layout. If we are fortunate enough to have a successful first product, we will continue to develop different layouts in the future.

Product Positioning

Creating a high-priced product regardless of cost isn't the most difficult task for designers. What we aim to create isn't a luxury item, but a consumer-grade premium product that combines design and quality.

Balancing and prioritizing is the biggest challenge we faced during development.

Design Approach
"Good design is practical."

Initially, the design was complex, with over 30 components. This significantly increased the cost.

Through discussion, we gradually established "front view as primary, bottom and sides as secondary" as our first design principle;

"Form serving function, minimizing or eliminating non-functional decorative elements" as our second design principle;

Nostalgia isn't about "borrowing," but rather a reconstruction based on our understanding of past products within the context of current aesthetic and functional needs—this is our third design principle.

In summary, this was a comprehensive balancing act between form design, cost, practicality, and the interplay of classic and contemporary styles.

Timeline:

• Groupbuy: Jun 22th - July 7th 2026
• Shipping to vendors: End of Q3 2026